Narratic AI

Who We Are Building Narratic AI For

This article dives into how we empower both strategic and operational leaders in B2B revenue teams, bridging the gap between high-level goals and frontline execution for predictable growth.

Arne Wolfewicz
Arne Wolfewicz· Co-Founder & CEO
Last updated:

At Narratic AI, we're obsessed with a single, fundamental question: how can we give B2B revenue teams a level of clarity and control they've never had before?

The answer, we believe, lies in bridging a critical gap that exists in almost every sales organization. It's the gap between the strategic goals of leadership and the operational reality of the frontline.

This article is about who we are building for. It’s for the two distinct, yet deeply interconnected, personas whose collaboration defines the success of any revenue engine.

#We Are Building for the Strategic Leader: The Architect of the Revenue Engine

We are building for the CEO, the Founder, the CRO, the Head of Sales.

You are the one responsible for the big picture. Your "job to be done" is to build a predictable, scalable business. You live and breathe the high-level metrics: revenue growth, forecast accuracy, and team performance. As one founder summed up, the ultimate desire is "consistent, predictable revenue growth driven by a high-performing, accountable team."

But you often feel a sense of "Ohnmacht"—a powerlessness born from a lack of true visibility. You're making multi-million dollar decisions based on what can feel like "few-dollar insights." You have a CRM overflowing with data, yet you still rely on your team's gut feeling for pipeline reports.

The forecast is your most critical number, but it feels like a house of cards. You know that to truly scale, you need to turn your sales motion into a predictable system—to put your sales on rails.

For you, the strategic leader, we provide:

  • Predictable Forecasts: We turn your scattered interaction data into a robust, risk-adjusted forecast you can actually trust for planning, hiring, and board meetings.
  • True Pipeline Visibility: We give you an objective, "x-ray view" into the health of every deal, surfacing hidden risks and opportunities before they become surprises.
  • Systemic Insights: We help you understand the why behind your numbers. What are the real patterns that drive your wins and losses? What do your best reps do differently? This is the intelligence you need to debug and optimize your entire sales process.

#We Are Building for the Operational Leader: The Conductor of the Orchestra

We are also building for the RevOps Leader, the Sales Manager, the high-performing Account Executive.

You are the one living the day-to-day reality of the pipeline. You're in the trenches, wrestling with messy data, inconsistent processes, and the constant pressure to move deals forward. You know that the strategic goals of leadership are only met through thousands of small, effective actions on the frontline.

You feel the friction. The hours wasted prepping for calls by digging through scattered notes. The frustration of a promising deal going quiet for no apparent reason. The inefficiency of pipeline review meetings that are more about status updates than strategic guidance. You need leverage, not just more automation.

For you, the operational leader and doer, we provide:

  • Actionable Clarity: We give you instant context on any deal, synthesizing the entire interaction history into a clear summary. You can understand a deal in minutes, not meetings.
  • Intelligent Guidance: We don't just show you data; we prescribe the next best action. Our AI analyzes the situation and suggests the specific, data-driven step needed to maintain momentum.
  • Empowerment, Not Micromanagement: We provide a powerful counterweight to gut feel. The insights and actions we surface are designed to empower your expertise, helping you make better decisions, faster. It’s about giving you the tools to be the hero who unblocks a stalled deal or closes the critical quarter-end opportunity.

#The Flywheel: Where Strategy and Operations Meet

When building a startup, laser focus on a single persona is what the books teach us. And yet, here is the most important thing we've learned when building our own: these two roles are not separate. They are two sides of the same coin.

The greatest value in a revenue engine is unlocked when the strategic and operational levels work in perfect sync. A brilliant strategic insight is worthless if it doesn't translate into an effective action on the frontline. A perfectly executed sales call is a wasted opportunity if the learnings from it don't inform the broader strategy.

This is the flywheel we are building at Narratic AI.

  1. Operational actions (calls, emails, notes) create a rich stream of interaction data.
  2. Our AI analyzes this data, surfacing strategic insights (forecasts, risk assessments, winning patterns).
  3. These strategic insights are then translated back into prescriptive operational guidance (prioritized deals, next best actions).
  4. Empowered reps execute these higher-quality actions, which in turn create better data, making the entire engine smarter and more predictable.

We help you achieve the strategic outcome (predictability, control) by delivering the operational means (clarity, guidance).

Ultimately, we are building for highly ambitious companies. We're for the teams that are not content with the status quo. The ones who know there's a better way to grow than just hiring more people. The ones who are willing to embrace a data-driven culture to truly get on top of their sales game.

If that sounds like you, then you are either a user already – or we should have a talk.

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